Video Production Terms You Should Know

Video Production Terms You Should Know

In the dynamic world of video production, understanding the technical words and phrases is key to effectively communicating and collaborating with directors, crew, cinematographers, and editors.

Whether you're a budding producer or a seasoned marketer, I recommend knowing these terms to enhance your comprehension. When I first started out as a video producer, having a stronger understanding of these basic video production terms strengthened my understanding of the craft and my connection with the production team.

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Tips for Filming Marketing Video Interviews

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Tips for Filming Marketing Video Interviews

In the dynamic world of digital marketing, video content has quickly become a powerful tool for engaging audiences. It’s a compelling way to make an impact and tell a personal story.

Interviewing people for marketing videos involves a unique set of challenges and opportunities that can lead to rewarding results. What can you do to make sure your interview captures the heart of the video’s storyline? Consider these tips for filming interviews from my video production experience to get started.

Step-by-Step Guide to Prepare Your Digital Content for the New Year

Step-by-Step Guide to Prepare Your Digital Content for the New Year

With the new year in full swing, it's the perfect time to give your digital content a makeover and set the stage for success in the coming months. Whether you're a content creator, marketer, or business owner, ensuring that your online presence is polished and up-to-date is crucial for staying relevant and engaging your audience.

3 Things You Need in Your End of Year Campaign

3 Things You Need in Your End of Year Campaign

As a new year approaches, social media, emails, and apps are filled with highlights of the past year and applause to audiences for being loyal supporters, customers, and followers.

Recapping key moments from the past year is a great way to share thanks and create a sense of nostalgia that keeps audiences entertained. But how do you do it in a way that’s engaging and inspires folks to stay connected to your brand? Here are a few things you’ll want to consider for a stellar end of year campaign.

How to Show Appreciation for Your Digital Marketing Team

How to Show Appreciation for Your Digital Marketing Team

In the fast-paced world of digital marketing, the relentless dedication and creativity of your digital marketing team is more essential than ever before. Making sure your team feels appreciated is crucial not only during Thanksgiving but throughout the year to motivate them in staying up-to-date with this ever-evolving landscape.

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Why I Love to Collaborate with Content Creators

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Why I Love to Collaborate with Content Creators

Producing content is something that requires and should be done with more than one person. Throughout my career, I’ve run multiple institutional and sub-brand social media accounts and the one thing I’m grateful for every day are my collaborations with content creators.

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Why Content Creators Should Enter Jigsaw Puzzle Competitions

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Why Content Creators Should Enter Jigsaw Puzzle Competitions

It was a typical Friday in the office when I shared an important announcement: “Hi team! Quick reminder that I’m signing in at noon on Monday since I’ll be traveling back from San Diego in the morning from a jigsaw puzzle competition. Yes, you read that correctly, it’s a jigsaw puzzle competition.”