Another year is approaching us and it’s time to focus on what’s important: Pantone’s new Color of the Year. Last year saw two colors, Rose Quartz and Serenity, chosen to enhance the feelings of tranquility and peace. This year’s color, Greenery, is all about revival and energy from nature. As a lover of nature and a supporter of making more sustainable choices, I’m instantly a fan of this color, and it’s not just the meaning behind it. This shade of green isn’t dark and heavy like forest green or bright like the yellow-green of an apple, but it still seems vibrant and deep. Leatrice Eiseman, the Executive Director of the Pantone Color Institute, says it best: “Greenery bursts forth in 2017 to provide us with the reassurance we yearn for amid a tumultuous social and political environment. Satisfying our growing desire to rejuvenate and revitalize, Greenery symbolizes the reconnection we seek with nature, one another, and a larger purpose.” A few selections I’ve found from Braintree Clothing, Passion Lilie, Fashion ComPassion, and Fortress of Inca show just how much fashion is committing to this color and its purpose.
What do you think of Pantone’s 2017 Color of the Year? Where do you go to find Greenery?